The performance metric is defined as tracking or measuring the growth and development of the business. Some examples of performance metrics are revenue, cost, scopes, and productivity. Performing metrics also include if your goal is being met, and these metrics help us meet our overall business goal. The performance metrics [...]
Monitoring keywords is defined as monitoring the target keywords and position tracking the web pages in the search results. This process will help you identify if there are issues, and you can solve and rank your website better. Select specific important keywords and keep tracking them. If you rank at [...]
Let us break the myth that Twitter is the only place to promote your business. You can run your business on Twitter, and nowadays, it is important to stand out on Twitter to own a successful business because millions of businesses are running on Twitter. Using Twitter for business can [...]
A Search Engine Results Page (SERP) tracker is a useful tool that monitors and measures the ranking positions of specific keywords. A Search Engine Results Page (SERP) tracker is a useful tool that monitors and measures the ranking positions of specific keywords or URLs on search engine result pages (SERPs). [...]
Google search quality raters guidelines, called Quality Rating Guidelines, are the constantly changing document that rates your website based on performance. These guidelines have detailed conditions that need to be considered on how the website should be rated. The main aim of Google quality raters guidelines is to improve the [...]
Having challenging clients is a part of any business. Why do they become challenging? It is when we do a bit of a tantrum when asking for something, or they don’t like a particular product or service or tend to hate your company culture. It could be anything. So it [...]
Social signals are an influence or impact you get through social media on the website that helps improve visibility, ranking, traffic, and popularity. Social signal is the clue to the search engine that the website or the content is accurate, authorized, and credible. Nowadays, social media is the biggest online [...]
Ad rank is defined as a position of an advertisement with Google Search Engine’s sponsored results. It will help you determine where an ad appears compared to other ads with similar keywords or targeted audiences. It also determines the ad position in SERP. So, the higher the ranking more will [...]
Keyword Cannibalization is the SEO error that happens when multiple pages on a website compete for the same Google ranking. This usually occurs when different pages have the same target keyword and satisfy the same search intent. Let us see what the reasons of happening of Keyword cannibalization are: Creating [...]
Guest Posting is a process of posting blogs or articles on someone’s else website. People with a small platform to share with a large audience will approach others for a larger audience, which will help them get more traffic. When you guest post, you get exposure to your work, and [...]